Member Benefits
The ABG is a unique body representing advertising and marketing interests throughout the GCC.
By joining the ABG, you can:
- access the vast network and resources of the World Federation of Advertisers e.g., associations, advocacy groups, task forces
- access marketing and customer communication best practices
- influence ongoing development of advertising legislation
- participate directly by joining project teams and task forces
- help champion cross industry cooperation
- help enhance transparency across the industry
- help establish performance measurement standards across the media sector and achieve tangible ROI
- support the development of an advertising code of ethics
- be a voice for all industry concerns and ensure your company’s issues are heard
- derive direct benefit for your organization
- learn more from your industry peers and advertising and marketing practitioners